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How to Market Ice Cream via Review

5 Tips to Market Your Ice Cream via Review

Love to eat ice cream, especially if that's your favourite one. Right!

Imagine you’re driving on a highway on a super hot day. And your car gets a bump near a tasty crunchy ice cream shop. What would you do!

OK, ok. I know you’re busy. But wouldn’t you want to use this dish as your mood enhancer! If I were you, I wouldn’t mind stopping near that shop. And, yes a 5-minute break is worthwhile if your energy reaches the top after consuming a delicious yummy icy food.

“Yeah right, Mahar. We’d love to eat ice cream too.”

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How to Market Ice Cream via Review

To market your product, writer, you need to be in your customer’s shoes as I showed you above. Always remember that.

You know when I write for any food product, I become a client myself. In the world of my imagination. Then, the process of convincing a customer buy my dish becomes super easy.   

Now, what are the tips to market your ice cream?

A lot of tips you’d have to follow to write a splendid review for your product. Like I’ve mentioned already in my previous article related to how to write a review on pizza.

These tips are:

Do your research:

Do proper research for your ice cream, fella. You need to know some important facts about your product from the internet.

Adding these point make your review highly credible. Yup, when you add interesting facts and figures in your review, your review becomes highly noticeable. 

I’ll also share with you a sample ice cream review in my next article.

Honestly speaking, you should review that ice cream which you ate yourself. Or, you should review that dish about which you already know a lot of details via customer reviews.

For example, when you add captivating history details about your ice cream, your reader would remain more engaged with your product and would be more convinced while buying your item.

One more point. You should add these historic details and interesting facts & figures in your review’s intro. Now, let’s move to the next step.

Start with a compelling intro:

You should start your article with an engaging and hooking intro. Usually, one-liners could be highly curious and highly attractive for your reader. So for example, you should write an intro like the one given below.

“Summer’s on its peak, pal. Wanna try some icy food to chill yourself! Like our ice cream filled with triple flavours (strawberry, chocolate, vanilla), almonds, dates, cherry, and much more. Thrill your body with our fruity, elegant, and segmented ABC ice cream. 

Our promise: You won’t regret your choice, fella.”   

In a catchy intro, you could add a lot of intriguing Qs like the ones below.


Q. 1 When was the ice cream cooked first?


Q. 2 To what nationality is the dish native?


Q. 3 Why is this item worth a try?


Q. 4 Is there any captivating history about that ice cream?


Q. 5 Why do you like this dish?


To write a standard ice cream review, you should put yourself in your reader’s shoes. Such Qs would help you craft a quality review for your reader. 

Plus, write an interesting thesis statement in your intro to keep the ball rolling.

Employ colourful adjectives:

What are you expected as a food writer? You are expected to write readable and captivating pieces. So, put your focus on your content structure and its vocabulary. Ponder on the adjectives, which describe your ice cream. You need to ensure that you’re using some important adjectives in your article.

For instance, do use some adjectives in your article like delicious, fruity, tasty, yummy, splendid, and amazing. In other words, you need to add such adjectives in your piece, which provide your customer with the feelings that they get when they eat your ice cream.

You should examine whether you’re using suitable adjectives in your review or not. Don’t overdo this process to avoid extra long sentences. Most probably, you need to add only 2-3 adjectives in 1 sentence. Logically connect all your sentences and make smooth transitions. Probably, you need to add the table of ingredients and cooking process for your ice cream if it’s a new type in its market. 

Add pros and cons:

Then, you should some advantages and disadvantages of your ice cream in your review. Why? Coz the pros and cons of your ice cream make your review greatly realistic and truly informative for your reader. 

Therefore, never forget to add this part in your ice cream review. You could add this section in the form of a table or in paras. For example, you could tell that your specific ice cream isn’t harmful for their health. No objectionable ingredient is added in it to make the item feel tasty/attractive.

Add a readable conclusion:

In short, you should restate your thesis statement in the end and underline the value of your food review. Then, add a CTA (call to action) for your reader if you’re writing for your website/blog. Also, don’t forget to ask your online reader their ideas about your content. You might also provide them with info regarding your upcoming post. For instance, “My future post will be about XYZ ice cream review.”.

My final thoughts:

So, that’s all what I wanted to share with you regarding how to market ice cream via review. If you want to share anything, leave your comment. I’ll be happy to assist you, pal. We’ll meet in the next post. Until then, stay tuned to get more updates.

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